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Brand Information
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UL13 is the brand new, groundbreaking collection of urban accessories from the UK’s Alchemy Carta. UL13, designed by Alchemy Studios and made in Alchemy’s UK workshops, is uniquely Alchemy in its quality and vision, but this time in service to the contemporary, urban, ‘festival’ generation. Designed predominantly with the largely neglected, contemporary male dudes in mind, the UL13 collection is replete with classic and retro tattoo and rock symbolism, biker’s and boarder’s icons, etc, but woven-through with that distinctive Alchemy pedigree.
These accessories and their inspirational, original artwork are all based on the retro themes of traditional tattoo images, skulls, flames, dice and poker cards, 1940's-50's pin-ups, tribal, oriental dragons, etc, etc, but all with a distinctive, Alchemy flavour.
This new brand and collection absolutely distinguishes the two closely related, but otherwise quite different Alchemy markets! Among other significant licensees such as Spain’s Outer Vision, a partnership between the two European distribution giants, EMP and Bioworld are currently developing a new UL13 vintage clothing collection, for introduction later in 2008.
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